Shoe shop displays its sole power

By Toby Leigh in Local People

A Totnes business has put

its foot in it… and won a ­prestigious national award.

Robin Elt Shoes has been declared the Ladies Inde­pendent Footwear Retailer of the Year at the national Footwear Industry Awards.

Robin and Jenny Elt run the Fore Street business in Totnes as well as another operation at St Marychurch in Torquay.

Robin said: ‘Following our success as winner of Outdoor Retailer of 2016, I’m ecstatic that we’ve been awarded Ladies Independent Retailer of the Year.

‘We drive our business through our heritage, but we also strive to be innovative in our brand selection and our technical benefits. Without our wonderful staff, none of this would have been possible.’

The awards scheme, now in its 19th year, is aimed at recognising the top footwear brands, retailers and individuals of the past 12 months.

The British Footwear Association, the Independent Footwear Retailer’s Association, the Society of Shoe Fitters and Footwear Today all support the awards.

Jenny travelled to the National Conference Centre in Birmingham to receive their award.

Cheryl Taylor, editor of Footwear Today magazine, the main sponsor of the event, said: ‘A key function of the Footwear Industry Awards is to recognise independent footwear retailers and the fantastic job they do, from start-ups all the way through to established businesses and multiples.

‘To win a coveted Footwear Industry Award is a real quality mark for a footwear retailer, communicating to customers that they offer unrivalled products and service.’

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